Site icon Polvadera Chiles and New Mexico News

Intel rebrands for the first time since 2006

Intel Corp. this week unveiled a new logo — the Santa Clara chipmaker’s first time doing so since 2006.

Chief Marketing Officer Karen Walker announced the rebrand in a blog post Wednesday as a “leap into the future, with a transformed Intel brand that reflects our essential role in creating technology that moves the world forward.”

“We are a very different company than we were even five years ago,” Walker wrote. “We are actively executing against a new growth strategy, creating a…

Source: The Business Journal

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