Local marketing campaign gets updated look during Covid-19

While the state’s tourism industry has shifted its focus to providing useful health and safety information, local marketing firms have revamped some marketing efforts as well.

With the help of Dr. Arthur Sullivan, a former resident of the University of New Mexico Hospital, RK Venture launched the “One Cough Can Kill” campaign in March, said Richard Kuhn, the firm’s executive director.

The campaign was created as an opportunity to provide the important message of safety and health precautions during…

Source: The Business Journal